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Targeted Marketing

celphone marketing

Scenario:

Brand Owner has a database of consumer/follower data/insight.

Objective:

Better Influence consumer choice, maintain a database populated with evolving customer insight, assert your position as a category leader in the marketing sphere.

Meemio Targeted Messages

The technology:

meemio® is a Mobile and Social Media Marketing platform. It facilitates seamless creation of branded animation or rich media, gamification options (ie scratch-offs) and redemption methods within a promotion that can be delivered through multiple channels, including QR codes on pack.

Meemio provides very high levels of trust, acceptance and completion, with extended engagement times that average 82 seconds per user. Compared to email marketing completion rates of around 2-10%, meemio delivers up to 72% completion rates due to the compelling interactive nature and gamification of the delivery.

Meemio Data

Meemio Targeted Messages

memiomanwithphone

To the consumer:

  • Relevant targeted meaningful promotions delivered directly to the consumer that have value.
  • A reason to buy your product over the competitor, provide an exciting engaging scratch off with every purchase and an instant chance to win, with instant prizes or discounts redeemable in store front or online.
targeted mobile marketing

Meemio Targeted Messages

To the brand owner:

  • Capitalise on customer insight to entice them when they are likely to purchase; for example: birthday, hot day/cold day, mothers day, stock clearance etc..
  • Develop your direct relationship with your customer
  • Increase sales
  • Evolve customer insight to develop hyper effective one-to-one marketing strategies and to build balance sheet value in your business
  • Market better and smarter than your major competitors by being out front on the mobile wave
targeted mobile marketing

Meemio Targeted Messages

Moving forward with Packaging and POS:
Meemio has packaging experts and partners that will help you through the production set-up and print requirements of placing your Meemio issued QR codes.

Moving forward with Social Media:
Meemio has avatar experts and social media advisers that will help you through the production set-up and social media advertising propositions to clients.

Next steps:

What else can you do with meemio®? See meemio® rewards.

Meemio Rewards
Meemio Data