Monetize Your Shelf Presence
The game changer for mobile and social media marketing:
Cut through online marketing clutter Improve digital campaign uptake Measure your ROI Close the Marketing Loop
Meemio Marketing Platform – Strong Shelf Presence
Scenario:
Brand Owner has shelf space, but no relationship with consumers.
Objective:
Better influence consumer choice at store front, Develop a direct relationship with your consumers while developing a database populated with customer insight, become a category leader in the marketing sphere.
Meemio Marketing Platform
The technology:
meemio® is a Mobile and Social Media Marketing platform. It facilitates seamless creation of branded animation or rich media, gamification options (ie scratch-offs) and redemption methods within a promotion that can be delivered through multiple channels, including QR codes on pack.
Meemio provides very high levels of trust, acceptance and completion, with extended engagement times that average 82 seconds per user. Compared to email marketing completion rates of around 2-10%, meemio delivers up to 72% completion rates due to the compelling interactive nature and gamification of the delivery.
Meemio Marketing Platform
To the consumer:
- A reason to buy your product over the competitor.
- Provide an exciting engaging scratch off with every purchase and an instant chance to win, with instant prizes redeemable in store.
Meemio Marketing Platform
To the brand owner:
- Build a direct relationship with your customer
- Increase sales
- Gain customer insight to develop hyper effective one-to-one marketing strategies (who, what and when) and to build balance sheet value in your business
- Market better and smarter than your major competitors by being out front on the mobile wave
- Get your customers to opt into direct promotions
Meemio Marketing Platform
Moving forward:
Meemio has packaging experts and partners that will help you through the production set-up and print requirements of placing your Meemio issued QR codes.
Next steps:
What else can you do with meemio? See:
Have you got millions of products on the shelf and your only buying contacts are a handful of distributors?
That could change by knowing your customers and getting their data.